Film industry Thursday 13th February 2025
LO: to research key terminology and context surrounding the film industry
Hollywood major-All Big Five major studios (Walt Disney Pictures, Warner Bros. Pictures, Paramount Pictures, Universal Pictures and Columbia Pictures)
franchise- a series of films based on an original idea or adapted a book
distributor- a company that markets and organises the distribute of the film
teaser- a poster or trailer that intimates interest in a film
montage-A film montage is A film montage is a film editing technique that combines multiple shots into a sequence to tell a story
ensemble cast-An ensemble cast is a group of actors or performers who share equal or similar screen time and work together to achieve a unified effect.
tentpole film-A tentpole film is a big-budget movie that's expected to be a major source of revenue for a studio
high concept-High concept films are movies with a clear premise that's easy to understand and market.
enigma-In film, enigma refers to a narrative technique that creates mystery and suspense by withholding information from the audience
1. the top 5 major Hollywood studies are Walt Disney pictures, warner bros. pictures, paramount pictures, universal pictures and Columbia pictures.
2. the aim of film marketing campaign is to generate awareness and excitement for a movie
3. techniques for marketing are- creating trailers and posters, leveraging social media, using influencer marketing and planning the publicity or immersive experience
4. the information that a film poster needs to show is- movie title, cast, release date and a tagline
5. the difference between a teaser poster and a theatrical poster is- an official movie poster must actually contain all the official credited listings, teaser posters do not
6. a recent film franchise is the marvels (2023)
James bond 007
- Ian Fleming was the creator
- he was inspired by WW2 experience and the people he met
- main characters- James Bond, paloma, Madeleine Swann
- typical story lines- A British secret agent, 007 being tasked with stopping a global threat
- Themes- You only live once, skyfall, The living daylights
- 25 James bond themes
- actors who've played James bond- Sean Connery, Roger Moore,
do now Thursday 27th February 2025
1. a franchise is a series or film that is from a book ✔
2. distributor is a company the advertises and organises the film ✔
3. Hollywood major is the top film productions ✔
4. a teaser is a short clip of the film to interest people ✔
5. a tentpole film is a big budget movie ✔
film industry
lo: to explore the process of film making
production- creating the film
distribution- how the film is spread
marketing- how the film is shown, advertised
exhibition- showing, or presenting to view
vertical integration- big film companies that own all the steps to integration
eg
warner bros produces it
warner bros distributes it and markets it using other warner bros companies
warner village cinemas get the first rights and a longer time window to show it than other cinemas
Production
pre production- the time before the film has been created/ planning stage such a scripts, story boards
production- the creation of the film parts/ creating stage, principle photography
post production- posting the final part of the film / releasing stage, doing any last edits if needed
producers have to
- secure funding by convincing investors that a film will be successful
- secures the rights to screenplay
- managing crew, cast and directors
- manage locations, equipment and schedules
- manages any problems that occur
1. the executive producer is barbara broccoli and Michael g. wilson
2. they are not in a conglomerate
3. they uses extremely high production values
4. companies that was involved are eon productions, metro-goldwyn mayer, universal pictures and danjaq
do now Thursday 13th march 2025
1. distribution is how it is spread/advertised✔
2. universal
3. amazon
4. april 2020
5. september 2021
marketing and promotion
lo: to explore the marketing methods of NTTD
The delayed release meant that losses of money were made due to not being released until a year and a half later. The distribution company had to re shoot some scenes or adverts due to outdated technology. In the film there were edits that had to be re made.
promotions- cars, posters, champagne, popcorn and more
examples of product placement are
- aston martin
- omega
- chopard jewellery
- land rover
- smirnoff vodka
- spirit yachts
Billie Ellish was within the soundtrack of this film
A bond radio was made playing tracks from only James bond movies, for a week when the film was released
do now Thursday 3rd April 2025
1. industry is where things are created ✔
2. the radio, film and game industry ✔
3. audience are the people who watch something✔
4. people aged 12-25, middle aged✔
5. one minute per mark ✔
3a
The producers of the film is eon productions
3b
A conglomerate is a large company which is in control of all stages of releasing a film. For example warner brothers.
3c
Convergence is the different ways that people can access a film. For example watching a film on your phone.
3d
target T2- follow the DEL structure
The film industry markets and distributes a film by promoting the film through the use of sound tracks. An example of this is Billie Elish creating the sound track for no time to die. This uses a variety of platforms which will promote their film, as well as the fact that billie elish is a well known artist which could promote it more by her fans.Another example of this could be the use of collaborations. For example the no time to die collabs with Heineken which includes both the product and part of the film. This can be important because it promotes both the film and the alcohol at the same time.
4b
The archers is able to attract certain audiences. For example some stories may include serious as as well as light topics. For example things such as baking or modern slavery.
4c
The Archers appeals to users through the use of personal identity. For example if a listener related towards a certain character they will be able to read about and look into that character more. This is important as it will interest this user to invest more into the stories as they may relate to this.
Do now Thursday 24th April 2025
1. circulation is how something is spread ✔
2. Cinema, DVD, free to air TV
3. No time to die was in cinema for one month ✔
4. no time to die is a 12A✔
5. ? to secure younger audiences but not for adults
Audience appeal
lo- the explore the use and gratification of films
uses and gratification theory
An active audience makes choices
P- personal identity
- media products allows audiences to find a role models and other people with similar interests
- the use of media to reinforce personal values by coming closer to similar and desired people/products
I- information
- any information can be learned through different forms of media
- Media allows the audiences to gain an insight into other peoples lives
- people can acquire information, knowledge and understand through media products.
E- entertainment
- use of media to escape the humdrum of their boring everyday lives
S- social interaction
- The ability of media products to produce a topic of conversation between other people
- media producers allows the audience t break down barriers of time/ distance to communication to others
The theory of uses and gratification identifies entertainment to the audience because it allows people to move from the boring real world to a fun experience. We see this through gaming as people are able to be whatever they like. An example of this could be Fortnite. This shows the theory of entertainment of U&G applies to gaming because it allows people to have fun and enjoy themselves.
Do Now Thursday 1st may 2025
1. personal identity, when someone could relate to a character ✔
2. information, learning about things you might not be aware of✔
3. entertainment- keeping people entertained ✔
4. social interaction, communicating to people who may have the same interests✔
5. DEL✔
audience appeal
lo: apply uses and gratification to NTTD
entertainment- where people get to watch an action film where these things don't happen in real life, as well as escaping reality.
social- people communicating about the film to friends or fan bases
examples of marketing
- film posters-information, entertainment
- film trailers-information, entertainment
- website- information, social interaction
- merchandise- personal identity
- billboards (bus stops ,busses) - information
- sponsorship-entertainment
The theory of uses and gratifications identify entertainment as appeal to the audience because it has a lot of action and variety of interesting scenes. We can see this in no time to die through the use of guns and the way the car was modified to have guns inside the headlights. This shows the theory of u&g applies to no time to die trailer because it links of how this trailer may be entertaining to its audience.
The theory of uses and gratification identifies personal identity through the use of its audience as there are a variety of different characters and their personalities. Some people may find they relate to a certain character meaning they might follow the film to see what happens to this character. This shows the the theory of U&G to the no time to die trailer because this represents many of the characters which will be featured in this film.
Do now Thursday 8th may 2025
1. the use of advertisements, posters, trailers ✔
2. if someone could relate or like a certain character✔
3. people escape from reality whilst watching films ✔
4. could learn about certain cultures from scenes of the film✔
5. people could discuss the film as well as fan bases✔
film industry audience expectation
lo: to consolidate our film knowledge of the film industry
- posters or pictures
- casting and characters
- information on the film
- trailers and its release date
- links to store to buy merchandise
- links to social media platforms
Having actors from pervious films is appealing because this can become a reference to the films of James bond and the way one would immediately think of that character or setting within the film.
Phoebe waller bridge- was the second female to write on a Bond script
do now Thursday 15th may 2025
1. the production company is eon productions ✔
2. the people who distributed is universal pictures ✔
3. a 12a✔
4. the home release was 12✔
5. so that it doesn't put off adults.
film industry exam structure
lo- apply our knowledge to exam style questions
3a- eon productions
explain=example
3b- conglomerate is a large company that owns other companies, an example of this could be warner bros who owns distribution and productions.
3c-convergence is being able to access something on a variety of devices, an example of this is watching a film on a tv or on your phone.
3d-
posters, adverts, trailers, merchandise, websites, collaborations
Technology is used in the films to appeal to the audience because of the use of the Heineken advert. We can see this in no time to die as this advert include action, parts of the film. Which advertised both Heineken and the film no time to die. This shows that the technology helps to appeal to the audience and promote the film because people will have access to see this advert though the use of internet with things such as youtube which feature these ads.
4a- age and gender
4b-
a way that the film targets its audience is through the use of its website. This has information on about the film as well as things like merchandise you can buy. Therefore people who might like the film can get more information on this film if they are interested. Another way that this can be done is the way that all James Bond films start similar, in which these include a lot of action at the start.
4c-
The theory of uses and gratification identifies entertainment as an appeal to the audience because they can view things like trailers or posters for the film which people could be interested by. We can see this in the website though the use of teasers and trailers which show parts of the film. This shows the theory of entertainment in uses and gratification applies to the website as people could find the content entertaining.
do now Thursday 22nd may 2025
1. a conglomerate is a large company that owns other companies✔
2. media convergence is being able to access something on a variety of devices✔
3. producers categorise their audience by age, gender✔
4. lots of action and traditional roles
5. personal identity, information, entertainment, social interaction ✔
1. the conventions of action
2. there is typically car chases in each film
3. the car chases
4. ?
5. because it is what usually happens as it is action packed
6. it is what he uses
7. the conventions of bond
8. the different settings, cultures and the story line of what happens
9.
do now Thursday 5th June 2025
1. warner brothers✔
2. warner brothers ✔
3. EON productions ✔
4. universal pictures ✔
5. amazon
Film posters
1. the 5 big Hollywood studios are Walt Disney Studios, Universal Pictures, Sony Pictures, Paramount Pictures, and Warner Bros ✔
.2. film marketing campaign is to create awareness and generate excitement for a movie, ultimately driving ticket sales and maximising its box office performance✔
3. the techniques that are used are creating compelling trailers, utilising social media, engaging in influencer marketing, and exploring cross-promotional opportunities ✔
4. Film posters are designed to attract attention, communicate a film's genre and tone, and convey key plot points or themes ✔
5.A teaser poster is an early promotional film poster designed to generate hype and curiosity, while a theatrical poster is the official poster released closer to the film's release, providing more information and details✔
6. a newer film franchise is dune which began in 2021✔
The main images shows a range of the main characters who will feature in the film. As well as parts of action for example the car below the characters, which may suggest what could happen in the film.
The main colour palette used is blue which could suggest that...
This poster has only used the name of 007 and no time to do, which highlight its a James Bond film and which one it is, because of it being a well
20/3 Great notes and structure to your work. T: try to add some more images in your research answers to help develop your notes further.
ReplyDelete1/5- Good start: T: please complete another area of U&G to cover.
ReplyDelete